Posted on November, 12th 2012 By admin
Online reputation management is the practice of controlling search results, Google autocompletion, social media mentions and other things that can create a negative impression among people looking up your company. Fighting back against scam accusations can be a difficult task, but by enlisting the services of an online reputation management firm, your company can ensure that false accusations and negative reviews disappear quickly.
Why People Write Negative Reviews
There are many reasons why someone would take to the internet to post negative reviews or other inflammatory remarks about a business. Often times a lack of communication can cause a customer to feel slighted or misled. For some people, a single encounter with a rogue employee is damaging beyond repair. Professional writers find that negative reviews are easier to write, and tend to attract more readers than glowing commentary.
Additionally, many bad reviews and false accusations are deliberately planted by rival companies or disgruntled former employers (like the one you just fired for treating that hypothetical customer so poorly).
Regardless of how it got there, false or negative information about your company on the internet can have a damaging impact on your reputation. Imagine a potential customer Googling you only to find that your business is accused of being a scam three times on the first page of hits; true or not, no amount of positive mentions can restore the damage caused by that initial impression. Avoiding this scenario is the reason many companies turn to Reputation Changer; scam allegations and negative reviews online can make it impossible for a business to regain its competitive edge.
Reputation Changer: Taking Charge of Your Online Presence
Reputation Changer allows you to control what information is available about your company by burying negative reviews, scam accusations and other bad press. Smart businesspeople know that a large part of a customer's experience is dictated by the impression they form well before having any dealings with you. With Reputation Changer, controlling that impression is easier than ever; the company's team of over 100 experts uses proprietary software and advanced search engine optimization (SEO) techniques to ensure that your Google presence represents the best that your knowledge and experience has to offer customers. With Reputation Changer, scam accusations can easily be a thing of the past.